Judy MacDonald faces a near-nightly domestic conflict. When she wakes around 2 a.m. to her husband’s snoring, she has to decide between migrating to another room or toughing it out beside him in bed and watching TV to block out the noise.

If Judy and her husband, Ross, were in the market for a home today, they could snap one up with a feature designed to solve the problem of late-night sleep incompatibility: The snore room.